Out-teach your competition
Tech writer Kathy Sierra once said, “The best way to market is to out-teach your competition.” I’ve been thinking about this quote for new ways to create and publish effective content
Brandon Giella
Brandon Giella is the founder of Snapmarket.co, a digital marketing agency specializing in organic content. He earned an MA in biblical studies and an MBA in finance. He lives with his wife, daughter, and son in Fort Worth, TX.
Max resigns
F1 is back after summer break. And with it comes news of Max Verstappen’s future: He’s re-signed with Red Bull through 2030. The Red Bull team published a brilliant announcement
Marketing as minefield
Imagine you’re overlooking a field. That field is the world of ideas where little tufts of grass represent individual topics. An untrained eye sees it as a beautiful meadow. However, an expert
Marketing as love
When most people think of marketing, there’s a tinge of something sleazy, something that isn’t right about the world. I’ve heard countless people say, “I don’t like to promote
In praise of keyboard shortcuts
Rumor has it that some investment banks take mice away from junior analysts so they will learn keyboard shortcuts. Late one night during my MBA, while I was fumbling my way through a